S4: Episode 7 - Peter Twist | The Greatest Overcomer I Know

From a background as a competitive athlete and NHL strength and conditioning coach, Peter Twist has become a world leader in sport conditioning and athlete development.

Sport science researcher, published author, educator, business entrepreneur, CEO, motivational speaker, leadership and team building, Stage 4 cancer crusher and mountain recreationalist – today Peter Twist’s path is focussed on methods that train both brain and body in sustainable ways, and, holistic health and mindset.

An exercise physiologist with a Masters in Coaching Science, he coached full-time in the NHL for 11 years and along with his own high-performance camps has personally trained over 700 professional athletes including four major league MVP’s from three sports. His firm TWIST Performance + Wellness has assisted 2,000 pro and Olympic athletes and 20,000 high school and college athletes in 10 training centers. In 2015 Twist was selected by the China Olympic Committee to lead the modernization of training and rehab for summer and winter Olympic sports leading into the RIO & South Korea games. 

A lifelong educator passionate to help set others up for success, overcoming challenges, and rising to their aspirations, Peter Twist has published 1,200+ papers, written 20 books and manuals, 44 DVDs and 22 certifications, including packaging TWIST Methods for Under Armour as their Global Education Partner. In addition to Peter Twist’s 1,500 presentations delivered globally, his Master Trainers also teach TWIST Certifications in 33 countries. 

Twist is a Scientific Advisor to the Global Foundation of Community Health, a research group collaborating with the United Nations on children’s health and physical literacy. 

He was honoured with 2001 NSCA’s President’s Award, 2003 CanFitPro Specialty Presenter of the Year, 2010 IDEA Program Director of the Year, CanFitPro's 2012 Canadian Presenter of the Year, 2013 IDEA World Fitness Inspiration Award and in 2015, was inducted into the USA Fitness Hall of Fame. In 2018 Twist partnered with IDEA to bring IDEA World to China where it builds leaders in fitness as IDEA China. For his contributions to fitness and sport in China Twist received China's Most Inspirational in Fitness Award.

Twist makes his home in Vancouver with his two daughters and husky dog at a boat access cabin up Indian Arm fjord, advocating health, happiness, peace and positivity as foundational staples for the world to build from. 

This year, Peter has a lot coming out.  He’s starting a new digital education business that will be continuing to provide accredited certifications for trainers, coaches, therapists and those shifting other professional careers (like law or finance) into coaching, to align with something they are more passionate about.  This program will be called TWIST University, and it launches at the end of this month!  It’s going to be amazing, and it will even help trainers differentiate via specialization into sport performance, functional training, sports medicine, and more.

Also this year, he’s going to be launching his Comeback B2C program which is heavily geared towards helping people with the mindset to persevere, overcome, heal, restore, and comeback to being their best selves ever.

He’s got a lot on his plate, a lot to give, and a lot of work ahead of him, and we all hope that you join him on his journey!